Farm Forward Business Tips







Kirsten Simmons 

As the co-founder and Chief Farming Officer of Good Agriculture, Kirsten lives as a passionate advocate for sustainable farming. Kirsten contributes her expertise to ACRES’ USA, where she writes to educate and share knowledge with fellow farmers.

Featured Articles

 

“Voice to Database”

By Kirsten Simmons

“Last season’s tomatoes in Field 3 were stunning — your best crop ever. This year? They’re struggling, and you can’t quite remember what you did differently…”


“The Slow Burn of Marketing Works” 

By Kirsten Simmons

“When a consumer buys from a farmer, they’re buying the illusion of knowing you. Yes, they physically get your products, but they’re paying for…”

 

“Good Bookkeeping”

By Kirsten Simmons

“Back in the first few months I was working full time with Good Agriculture, we were preparing some content for a webinar on bookkeeping, and my cofounder…”

“Going Viral Is Not a Marketing Strategy”

By Kirsten Simmons

“You’ve got the vision. There’s a line out to the street at your farm stand, your phone is ringing off the hook, and the cash is flowing in. You just need your product to…”

Screenshot of the USDA Farm Service Agency's website displaying information about the Farm Labor Stabilization and Protection Pilot Grant Program, including a section about supporting agricultural employers and improving labor protections.

“Grant Writing 102” 

By Kirsten Simmons

“In our previous article, we explored the crucial first steps in unlocking grant success: identifying your farm’s unique strengths and finding grants that…”

A group of five workers posing in front of a newly built greenhouse. They are smiling and holding tools, with a lift visible in the background and the greenhouse partially constructed.

 

“Landing Grants”

By Kirsten Simmons

“Grant funding. Free money. Right? Sort of. I’ve yet to find the program that gives me money for my farm simply because I’m awesome. Grant funding takes…”

 

“Branding the Harvest”

By Kirsten Simmons

“Regardless of whether you sell to the local grain silo, into wholesale markets or straight to the consumer, your farm has a brand. And the more buyers recognize…”


“Sharing Farm Business Insights” 

By Kirsten Simmons

“Over the past eight months or so, this column has worked through all the different strands of a safety net that farmers can weave for themselves. In…”

 

“Keeping on Top of the Books”

By Kirsten Simmons

“This is the last piece of the “farmer safety net,” and for many it will be the most challenging. Show of hands: who knows whether their farm…”

Flowchart outlining the daily prep steps for vegetable and flower harvest at a farm, including checklists for wash station prep, flower and vegetable harvest prep, and steps for cleaning and sanitizing equipment.

 

“Refining SOPs”

By Kirsten Simmons

“This month we’re going to go from last month’s brain dump of processes into something you can actually give to someone else and have…”


“Standardizing Your SOPs” 

By Kirsten Simmons

“There comes a time in every farmer’s life when they come to a hard realization: there aren’t enough hours or energy in a day for one person to…”

 

“The Farmer’s Palette”

By Kirsten Simmons

“Last month we discussed the importance of a brand kit and what components we want to see in a brand kit. This month we’re going to walk through the process of…”

 

“Do It Better!”

By Kirsten Simmons

“This aspect of the farmer safety net is something everyone can do, regardless of where you are, what you grow or who you’re surrounded by. Operational…”

 

“Markets and Marketing”

By Kirsten Simmons

“Growing your product is only half the battle — you don’t get anything until you’ve sold it. Where you sell your product can be a part…”

 

“The Joys (and Perils) of Community Ownership/Investment” 

By Kirsten Simmons 

“Like my article on co-ops, this month’s strand in the farmer safety net isn’t for everyone, but it can be very powerful in the right situation.”

“Diversifying Customers”

By Kirsten Simmons

“This month’s strand in the farmer safety net is a bit counterintuitive. I’d like to talk about crop specialization. How many crops do you grow? One?”